Humectants Market Analysis and Key Players' Role in Driving Growth

Increasing number of consumers becoming more conscious regarding hydration and skin care and rising use of natural and organic ingredients in personal care and skincare products

The global humectants market size was USD 10.69 Billion in 2022 and is expected to register a steady revenue CAGR of 7.6 % during the forecast period, according to latest analysis by Emergen Research.  Increasing number of consumers becoming more conscious regarding hydration and skin care and rising use of natural and organic ingredients in personal care and skincare products are major factors driving market revenue growth. Major Fast Moving Consumer Goods (FMCG) companies that produce personal care, skin care, and fast-moving consumer goods are procuring humectants at a large scale to enhance shelf-life of their products. For instance, in May 2022, Beiersdorf AG, a personal-care product manufacturing company based in Germany, which focuses on skin care included humectants in its sun care product line. However, high cost of raw materials and availability of alternatives are expected to restrain revenue growth of the market during the forecast period. Cost of procuring natural humectants and organic humectants is high due to their scarcity and accessibility, which in turn, rises cost of producing this product and restraining revenue growth of the market.

The research report on the Humectants market is formulated through extensive primary and secondary research along with qualitative and quantitative analysis of vital aspects of the market. The insightful data is further validated and verified by the industry professionals. The report strives to offer deeper insights into the overall market scenario of the Humectants business sphere.

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The leading market contenders listed in the report are:

BASF SE, Ingredion Incorporated, Roquette Frères S.A., Brenntag North America, Inc., Spectrum Laboratory Products, Inc., STOCKMEIER Group, Ashland Inc., Vantage Specialty Chemicals, Inc., JELU-WERK J. Ehrler GmbH Co. KG, PG Chemicals, Azelis Americas, LLC., and Prakash Chemicals International Private Limited (PCIPL), among others

The research study examines historic data from 2018 and 2020 to draw forecasts until 2030. The timeline makes the report an invaluable resource for readers, investors, and stakeholders looking for key insights in readily accessible documents with the information presented in the form of tables, charts, and graphs.

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Market Overview:

The report bifurcates the Humectants market on the basis of different product types, applications, end-user industries, and key regions of the world where the market has already established its presence. The report accurately offers insights into the supply-demand ratio and production and consumption volume of each segment.

Segments Covered in this report are:

  • Source Outlook (Revenue, USD Billion; 2019-2032)

    • Natural
    • Synthetic
      1. Plant-Based
      2. Animal-Based



  • Type Outlook (Revenue, USD Billion; 2019-2032)

    • Sugar Alcohols
    • Glycerol
    • Alpha Hydroxy Acids (AHAS) and Polysaccharides



  • Application Outlook (Revenue, USD Billion; 2019-2032)

    • Food Beverages
      1. Bakery and Confectionary Products
      2. Beverages
      3. Functional and Nutritional Foods
      4. Other Food Beverages
    • Oral and Personal Care Product
    • Animal Feed
    • Pharmaceuticals
    • Others



The research report offers a comprehensive regional analysis of the market with regards to production and consumption patterns, import/export, market size and share in terms of volume and value, supply and demand dynamics, and presence of prominent players in each market.

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Regional Analysis Covers:

North America (U.S., Canada)
Europe (U.K., Italy, Germany, France, Rest of EU)
Asia Pacific (India, Japan, China, South Korea, Australia, Rest of APAC)
Latin America (Chile, Brazil, Argentina, Rest of Latin America)
Middle East Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)

Key reasons to buy the Global Humectants Market report:

  1. The latest report comprehensively studies the global Humectants market size and provides useful inference on numerous aspects of the market, such as the current business trends, market share, product offerings, and product share.
  2. The report offers an insightful analysis of the regional outlook of the market.
  3. It offers a detailed account of the end-use applications of the products services offered by this industry.
  4. The report holistically covers the latest developments taking place in this industry. Therefore, it lists the most effective business strategies implemented by the market rivals for ideal business expansion.

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