He emphasizes the fact that unselfish acts play a significant role in elevating an association's public reputation. A commitment to social issues can help a company's image in a time when customers are more interested in the ethical and moral positions of an association. Involving in foundation can enhance an association's image and gain the loyalty and trust of customers, investors, and business partners. Kenny Kapikian asserts that public recognition is a key factor in enhancing brand value and ensuring long-term success.

Delegate Responsibility, Assurance and Working Together

He believes that selfless drives can help empower professional responsibility, and the soul of a company. It is clear that agents who work for a company that helps to develop society feel immense satisfaction. A group can improve their working conditions and strengthen the association by giving workers an opportunity to contribute in charitable events or activities.  Kenneth Kapikian  is of the opinion that a motivated workforce can drive change and improve performance.

Assessing Risk and Upskilling

He shares the advantages of generosity in business. Associations can solve social problems and help public authorities by investing assets in social causes. With essential liberal initiatives, organizations can support the fight against poverty, help advance preparedness, fund normal insurances, and deal with other pressing problems. The ethical responsibility of associations is to align with headway targets that are reasonable and manageable. This will reduce their reputational, practical and financial risks.